Park Central

Birmingham, England

Estate regeneration is being driven towards higher densities that are best achieved through bespoke design. Park Central achieves this whilst addressing the key issues of tenure integration, transport, community involvement and mixed-use. It also establishes a highly successful parkland – a rare commodity in a City Centre location.

From the efficient use of prefabricated components in construction to the responsible management of natural resources in operation, the development established its green credentials with an ‘Excellent’ ECO Homes rating and an ‘Excellent’ BREEAM rating.

  • 24 hectare site, 2 million sq ft mixed use development
  • Provision of 2,000 new homes
  • Creation of a new 6 hectare Urban Parkland
  • Includes new offices, leisure & retail
  • Density ranges from 110 units/hectare up to 280 units/hectare
  • Diversity of townscape, character area & architecture
  • Contemporary buildings & modern construction methods
  • Prefabricated frame buildings with a minimum of 70% dry construction
  • Exceptionally high private amenity space provision
  • Long term adaptability assured – designed to ‘flexi-homes’ principles
  • BREEAM ‘Excellent’ rating for the Commercial office space
  • Potential for bore hole ‘thermal balancing’ providing ‘green’ air-conditioning


  • Building For Life - GOLD Award
  • Built in Quality Awards - Special Achievement Award
  • RegenWM - A Vision for Transformation
  • Housing Excellence Awards: Regional Regeneration Award
  • Birmingham Post & Mail - Best Overall Development
  • National Property Awards - Placemaking Award - Winner